Shelf-Awareness.com has an interesting article, Face Outs Push Up Sales at Borders ‘New Concept’ Store, in its March 6th newsletter. When I was in Christian retail I often encouraged our staff to face out as much as possible. I often described it as being like comparable to the difference in a ‘billboard’ and a simple street sign. Obviously the ‘billboard’ is much easier to see. Does ‘Face Out’ books more effectively influence you or is ’spine out’ just as good?
Now that I’m a librarian I like to put more books ‘face out’ but in practicality it is not quite as easy. It makes it a little more difficult to keep books in proper order - especially for others (other than the one who ‘faced it out’) who are shelving books.
Are you a librarian who has struggled or thought about this? What do you think?
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